To paraphrase George Bernard Shaw, web developers and their clients are often people separated by a common language. I was recently working on an initial site design with a client who asked me to make it more “grounded”. I was initially at a loss and I bit back my first response of, “what color is [...]
In the early 90s, I was a flight instructor at Watsonville, CA (WVI), teaching primary students how to get an airplane off the ground, take it somewhere else and land again without bending anything important. For the students, this took a fair amount of effort, not to mention a sizable investment of time and money. [...]
Net neutrality was in the news quite a bit in 2007-2008. A neutral network is one that is free of restrictions on content, sites, or platforms, on the kinds of equipment that may be attached, and on the modes of communication allowed. In what is very good news for the future of open access to [...]
I like buttons that light up. I was about 15 when I walked into a real recording studio (Ike Turner’s Bolic Sound, in Inglewood, CA) and saw more lit up buttons than I had ever seen in one room before. The engineer in charge, whose name is now lost to me, was very generous with [...]
Does Social Media ROI Matter?
[Note for the acronym challenged: ROI = return on investment.] Last week I attended a small business seminar hosted by the Tuolumne County Chamber of Commerce, Sonora Chamber of Commerce, and the Tuolumne County Economic Development Authority, on the subject of online and offline marketing. The offline portion, presented by Bruce Tepper, of SCORE was [...]